発表!新しいロゴできました!!

Announcement! New logo is ready!!

May 2024 marks AMONG's 10th anniversary.
This is all thanks to each and every one of our customers.

We have been blessed with many happy encounters, fun times, warm customers, wonderful craftsmen, and a caring team, which has enabled us to introduce a wide range of items.


This is the fabric being dyed. It has a spice pattern .
We made a variety of textiles and word cards!
On the other hand, there are many times when I stop and wonder what to do.

Just when I was at a loss, I received a message that moved me with perfect timing asking, "Were you watching?", which gave me peace of mind and got me where I am today.
Nice weather! Yes, with time, there are bound to be turning points.
Any kind of luck is good luck.
...
I can't express to you in words how grateful I am, but I truly thank you.
The milestone 10th year.

We are releasing a new logo with the words "Textiles that change the world with humor."
Ta-da! Here's the new logo❗️
It gives a somewhat playful and humorous impression, as if someone is stretching freely.
At the same time, you can sense its flexible will and coolness.
So cool!!!
I started consulting with a designer around autumn last year, and then around spring this year we really started to work on finalizing the details and giving it shape.
Ah, I was so worried about it.
I had heard the rumor that when it comes to logo design, "changing it mid-way through is many times more difficult than creating it from scratch," and that proved to be true (lol).
I wonder how it compares to before.
I felt sad to have to make changes along the way, and I even rolled my eyes at how much work it must be to change all the tags and woven names.
We ask a tag maker to make these kinds of names for us.
It's the same black background with white text, but the atmosphere is completely different!!
I revised the concept and communicated with the designer many times to put my image into words.
I received a lot of suggestions.
Put the image into words → Have the words give it shape. → If it's different, explain why you feel it's different.
Ugh, it's hard to put into words!! I repeated this over and over again, and consulted with Team Among...
In the end, we decided on it with a bang, and everyone on Team Among said, "This is it!" (Thank you so much, Motoko-san!)
A new strawberry pattern has been released! Following on from Strawberry No. 1 (just wanted to say it ^^), here is Strawberry No. 2. This one is also so cute~~~.
We will still have some items with the previous logo for a while, so please take good care of them too 🎵
After that, the new leaflet was completed!
I asked Mari-chan, a friend from high school who lives in America, to translate it.
(She is a woman I respect who went back to college, started a company and raised a child at the same time. Thank you, Mari-chan!)
Please feel free to take some home with you at the pop-up.
(If you purchase from our online store, we will include it in the package!)
A new scarf color, Banana_Twilight, is inspired by the sky at dusk. It turned out a great color!

I truly believe that an open-minded, generous attitude and a sense of humor are essential to living each day in a strong and healthy manner.
I hope I can be an injectable (!) for that mindset.
For all purchases, we will give you a free herbal tea from Akiba Farm! It's delicious and I love it, so please try it!
...

<POPUP information>

Nakameguro Kafu Gallery 5/15 (Wed) - 5/19 (Sun)
2-8-8 Kamimeguro, Meguro-ku, Tokyo (2 minutes walk from Nakameguro Station)
11:00-19:30 (First day 12:30- / Last day -17:00)

●《Matsuya Ginza 3F》6/12(Wed)-6/18(Tue)

●《Odakyu Department Store Fujisawa 1F》 6/12 (Wed) - 7/9 (Tue) *Only some items

●《Gallery Filmo》6/25(Tue)-7/1(Mon)
Fuji Building 1F, 5-1-13 Minami-Karasuyama, Setagaya-ku, Tokyo
11:00-19:00 (First day 13:00- / Last day -17:00)

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